Tourism Saskatchewan

Facts and Figures

Tourism a major contributer to Saskatchewan's economy

• Tourism is big business in our province. The sector contributes approximately $1.65 billion in total traveller expenditures annually to the provincial economy. 

• Tourism provides full- or part-time jobs to more than 62,000 Saskatchewan citizens – 11.6% of the current working population. This is more than two times as many people as the mining and oil and gas sectors combined, and almost twice as many as the manufacturing sector.

• Seven out of 10 workers got their first job in the tourism sector. For residents of northern and rural communities, the industry is a key source of employment.

• There are approximately 4,000 attractions, events, and tourism-related businesses in the province. 

• More than half (54%) of Saskatchewan’s tourism businesses and events are located in rural areas.

• Tourism is a significant revenue source for hotels, bed and breakfasts, restaurants, museums, art galleries, parks, outfitters, nightclubs, casinos, sporting events, shopping malls, festivals, craft shops, golf courses, and many other businesses. 

• More than 95 per cent of tourism and tourism-related businesses are small- or medium-sized companies and many are independently owned and operated. 

• There were over 9 million visits made to and within Saskatchewan in 2010. 

• Tourism is a significant export industry in Saskatchewan with visitors from outside of our borders spending more than $486 million annually. Travellers come from across Canada, North America, Europe, and Asia to enjoy Saskatchewan’s abundant natural and cultural resources. 

• The tourism sector in Saskatchewan is represented by Tourism Saskatchewan, an industry-government partnership that works to develop and promote tourism in our province. The organization represents over 2,000 members and more than 3,500 tourism industry stakeholders. 

• Tourism Saskatchewan is involved in a range of activities aimed at growing the industry, including marketing, development, education, membership and visitor services, research, information technology, and training. 

• The Saskatchewan Tourism Education Council (STEC), the education and training branch of Tourism Saskatchewan, delivered training to nearly 4,024 people in 106 communities across the province in 2009/2010.

• Saskatchewan’s five tourism regions, two major urban tourism authorities in Regina and Saskatoon, and destination marketing organizations across the province provide support to operators, communities, and associations to market and enhance the profile of the tourism sector within Saskatchewan, and participate in capacity building and soft product development on a regional level. 

 

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